About the Course
The Multi-Channel Marketer Level 3 programme prepares you to support and deliver marketing activities across a variety of channels. You’ll learn how to contribute to marketing strategies, create engaging content, work with customer journeys and assist with campaign execution that builds brand awareness and drives engagement. This programme is ideal for people entering marketing roles or those looking to build practical, real-world marketing skills across digital, social and traditional platforms.
What You’ll Learn
Marketing Fundamentals: Understand core marketing ideas such as the marketing mix, audience segmentation and how marketing supports business objectives.
Content Creation: Learn how to produce effective written, visual and video content for different channels including social media, email, web and offline media.
Brand Strategy: Explore what makes a strong brand and how to communicate it consistently across platforms.
Customer Journeys: Discover how customers interact with brands across touchpoints and how to align marketing activity to these journeys.
Campaign Support: Gain skills in supporting marketing plans, assisting with promotions and analysing basic campaign performance.
Professional & Ethical Practice: Apply ethical and sustainable marketing practices and build professional behaviours valued in marketing teams.
Requirements
Computer & Internet Access: A laptop or desktop with a reliable internet connection for learning, collaboration and online tools.
Workplace Context: Ideally you are in or moving into a role where you can practise marketing skills and contribute to real marketing tasks as part of your learning.
English & Maths: A suitable level of English and mathematics is useful to engage with course content and assessments.
No Specific Age Restriction: The programme is open to learners of all ages and career stages seeking to develop marketing skills.
Professional Setting: You will usually need a job where you can apply your developing skills in a marketing environment.
Course Skills
Campaign planning & implementation across multiple channels (digital & offline)
Content creation for social, email, web and print platforms
Brand communication & strategic messaging
Understanding and mapping the customer journey
Use of analytics & performance measurement tools
Audience research & market insight gathering
Communication & stakeholder collaboration
Ethical marketing & sustainable practice
Course Modules
001
Introduction: Marketing 101
Learners are introduced to core marketing principles, including the marketing mix, audience segmentation and customer journeys.
002
Marketing Concepts & Theories
Covers the fundamentals of marketing, the structure of organisations, stakeholder roles, planning and budgets, ethical practice and translating business goals into marketing objectives.
003
Content Creation
Focuses on creating effective marketing content across platforms, from written copy to images and videos, including how to evaluate performance and use AI tools responsibly.
004
Brand Strategy
Explores the essentials of brand identity and communication, including how to promote a brand across offline and online channels and build a cohesive promotional mix.
005
The Customer Journey
Introduces the concept of the customer journey, including research, journey mapping, audience personas and aligning marketing activity with the stages of the sales funnel and engagement.
Enrolment Process
Getting started is simple and fully supported. Once interest is registered, both the learner and employer are invited to a friendly information call with our delivery team. This call explains how the programme works, what to expect from the training and assessment, and how the programme will support business objectives and individual career development.
The next step is completing the application and funding paperwork. Our team manages this process closely, guiding employers and learners through each stage to ensure everything is completed smoothly, accurately and with minimal administration time.
Before the programme begins, learners take part in an online induction. This introduces the learning platform, course structure, support services and key contacts, ensuring everyone feels confident, informed and ready to begin from day one.
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Faq
001
Are apprenticeship programmes only for entry-level roles?
No. Apprenticeships run from Level 3 to Level 7, including management and leadership roles.
002
Can apprenticeship programmes support existing staff, not just new hires?
Yes. Most employers use apprenticeships to upskill and retain existing employees.
003
Will this distract teams from their day-to-day role?
No. Apprenticeship programmes are designed around real work and to complement it, not time away from it.
004
How do we know which programme is right for us?
We assess your business priorities and connect you with a programme that will deliver a measurable impact.
005
What about funding and the apprenticeship levy?
We guide you through maximising the apprenticeship levy, funding options and compliance.
006
Do we have to choose a training provider ourselves?
No. We connect you with vetted, high-quality learning providers that fit your needs.
007
What other support is available to businesses taking on apprentices?
As well as connecting your team to the right programmes based on your skills gaps, we:
Handle the logistics and details on funding and your responsibilities
Provide ongoing learner support and business guidance throughout the programme.
008
Is this suitable for small or growing businesses?
Absolutely. Apprenticeships are one of the most cost-effective ways to build capability with any size of business.
009
How long does an apprenticeship take?
The right apprenticeship programme will be matched to the job role and business goals and depends on the level and complexity of the apprenticeship. however on average they take between 12-18 months.
010
What makes Rendstaff different?
We are learning provider neutral and our advice is based on what’s right for your business.
001
Are apprenticeship programmes only for entry-level roles?
No. Apprenticeships are open to new starters and experienced professionals at any stage of their learning journey and generally offer a structured route to more senior roles.
002
What programme levels are available?
From Level 3 through to Level 7, including degree-equivalent pathways with in-demand skills that employers value.
003
Will I receive support throughout the programme?
Yes. We guide you from initial advice through to enrolment, with clear support at every step. You will receive quality learning and mentorship with your tutor throughout the programme.
004
Do I choose the training provider?
We connect you with high-quality programme providers that best support your learning and progression on your growth journey.
005
Do I have to pay anything towards my apprenticeship programme?
No. The cost of your training is met by the employer who is able to access support from the government.
006
Will it help me build and develop my professional network?
Yes. You will be tutored by industry experts from day one and your programme will provide you with valuable networking opportunities and mentorship.